In this guide, you will learn about some of the top UI/UX trends to follow in 2021.
UI - user interface and UX - user experience are the fundamentals when it comes to creating a website or an app. However, UI and UX are both evolving, and just like everything else that grows - the new trends are developing all the time. And as a savvy designer, you should be well informed about the latest trends to facilitate the users better.
So without further ado, let’s dive into our list of top UI/UX design trends for 2021.
Gradients or color blending is one design trend that we will see a lot in 2021. And if you have seen the Instagram logo, you would know what we are talking about.
The trend, popular in the 1900s, got a rebirth in 2018 with blue and purple gradients. However, in the year 2021, we will see more softer shades and maybe a dash of the third color to add an exciting element.
Besides being attractive on the eyes, color blended call-to-action can guide the users towards the ‘action’ you want as well.
Many people had to forego their vacation plans due to the pandemic in the year 2020, and it appears that 2021 will be no exception as COVID-19 continues to loom on our heads.
Well, designers have taken the misery to their benefit by making the user’s virtual journey more scenic.
In simple words, designers are adding pictures of exotic locations and wanderlust lifestyles to the center of their layout and taking users on a virtual escapade. While they may not have access to real locations, they are seeking help from stock photographs to fill in the visual gap.
Another trend that the preceding year will pass on to 2021 is the dark mode. Yes, a popular addition to our favorite social media apps, the dark mode will continue to be a reigning addition to both - desktop and mobile devices.
Apart from being easy on the eyes, dark mode is aesthetically appealing, it is ultra-modern, and saves a lot of battery power.
Moreover, several application providers offer users the ability to choose between dark and light themes for a better user experience.
3D elements have fascinated users for many years. And in the year 2021, the popularity of the innovative design trend will increase - thanks to the widespread adoption of VR and AR technologies.
With 3D elements, the UI and UX designers can further beautify their webpages and encourage users to stay longer - thus reducing bounce rates.
However, remember that a fast-loading webpage is an essential requirement for 3D elements. If your page is not fast-loading and well-optimized, it will not be able to support such heavy elements. This will ultimately result in low response time, server lag, and much more disruptions - affecting the user’s overall experience.
The competition for the visitor’s attention is fierce, and this is why they need more than your usual array of products to make a choice.
This is where personalized recommendations come in.
Netflix and Amazon have been making personalized recommendations for years. And when the user knows the options are personalized, they accept that they need it.
However, if your web layout cannot be customized according to the user’s interest - make it according to the occasion. Think of your webpage as a storefront and decorate it according to the event we are celebrating in real-time.
With cyberattacks on the rise, most people are proactive and following the recommended cybersecurity practices to safeguard their devices and essential data. At the same time, developers are also revamping their security protocols and making cyber safety their biggest concern.
The year 2021 will saw an overhaul in fingerprint sensors and facial recognition features, with developers making them more complex and harder to decipher.
With screen fatigue at an all-time high, most developers are talking about interacting via other methods that don’t involve touching the device. One of them is the voice user interface that allows users to search for their required products/services using a voice interface.
Adding a voice user interface to your design, such as voice chatbots and virtual assistants, can enhance your reach. These technologies are already famous. With more innovation, we can expect them to become an essential part of the design process.
These were just some of the trends that are expected to dominate the year 2021. Tap into them at the right time and see how your business booms!